Brent Peterson

Wagento Chief Magento Evangelist & Agency Coach

Brent is the Chief Magento Evangelist and Agency Coach at Wagento, and a Certified Magento Specialist and a Magento Master. Brent has been involved in the Magento community and Magento forums since early 2009. He loves to run, bike, and ski, in that order. He is often found at Magento events organizing running meetups with his wife, Susan.

Breakout Sessions VIII

B2B Track

Getting Cozy with B2B: How Soak & Sleep Adapted Their B2C Site to Grow Their B2B Channel 200%

Wednesday, October 10, 3:00PM-3:45PM

Level -1, Sala H1

Soak&Sleep grew their B2C business from a spare room and a £99 website to the UK’s number one online bed and bath brand. To grow their B2B channel, they looked to Magento Partner Wagento to help them adapt their B2C site to serve their B2B customers online, like large hotels. In this session, Magento Master Brent Peterson will share Soak&Sleep’s success story, and the strategies that delivered a 200 percent increase in their B2B revenue online.

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