Patrick Deuscher

Festo Head of IT Demand Management, Sales Processing

Patrick is Head of IT Demand Management Sales Processing at Festo, a worldwide leader in automation technology. With more than 15 years of experience in B2B sales processes and applications, he manages the IT project, Festo App World.

Breakout Sessions IV

B2B Track

Smart Commerce: How Festo is Driving Growth through Digitization

Tuesday, October 9, 4:30PM-5:15PM

Level -1, Sala H1

Digital transformation in B2B is changing the production landscape tremendously. With the Festo App World, Festo has solidified itself as a first-mover in industry 4.0 (the automation and data exchange trend in manufacturing technologies). Festo App World offers new smart services such as apps, software libraries, cloud products, and software subscriptions. Learn how Festo and Magento are making the smart factory a reality today by providing products online that improve production functionality within minutes–a revolutionary sales concept within plant construction.